The Winning Strategy for Creating a Culture
that Facilitates Competitive Intelligence

The companies on the Fortune 500 and those named as "most innovative"
or "fastest growing" have something important in common: knowledge of their market and competitors. Over time, the most successful businesses have developed cultures that facilitate the use of competitive intelligence at every level to inform strategy and innovation.

This step-by-step guide covers how to:

> Assign Ownership for CI

> Prioritize Organization-wide Knowledge Sharing

> Minimize the Burden of CI

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